In addition, the company added a new scheduling tool to the product this year that lets customers and sales teams share available times. “You can just select a time that works for you, fill out some data and then we automatically send a calendar invite, put it in the sales person’s calendar, send out a reminder, and then of course automatically prepare the meeting because we know who the meeting is with beforehand.
Even though the startup wasn’t thinking about raising money until next year, COVID has accelerated the need for a tool like this in the market, says CEO and co-founder Veronika Riederle. “We originally planned to raise our next round around the beginning of next year, but because COVID happened, we were able to raise earlier and the money basically enables us to grow a little bit faster now and to build the tool faster because there so much demand in the market,” Riederle told TechCrunch.
While these are mostly software companies, Riederle reports she is seeing other industries use the platform like a solar panel company, which was going door-to-door prior to the pandemic, and has used the tool to continue doing business when visiting customers isn’t possible.